Sales Operations Coordinator

Efficient and precise labelling solutions for products of all shapes and sizes. Designed to integrate seamlessly into your production line.

Sales Operations Coordinator

Q: What types of labelling systems does ALS Identify supply?

ALS Identify supplies a full range of labelling solutions, including label printers, automatic and semi-automatic labelling systems, print and apply systems, high-speed labelling, and all associated ancillary equipment. As a trusted distributor for OEMs such as Novexx, Zebra, IMA Labelling, and Logopak, the team selects the best-fit option for each specific application rather than pushing a one-size-fits-all product.

Q: Can a labelling system be integrated into an existing production line?

Yes, ALS Identify’s mechanical, electrical, and project engineers design custom solutions built around your line’s requirements, not the other way around. Each system is built in their Dublin workshop and tested both in-house and on-site before going live.

Q: How does an automatic print and apply labelling machine work?

A print and apply system prints variable data onto a label in real time and then applies it precisely to the product or packaging as it moves along the line. This replaces manual labelling, improves consistency, and supports traceability requirements in sectors like food, beverage, and pharma.

Q: Do labelling systems need to be custom-built, or are off-the-shelf options available?

ALS Identify designs custom labelling solutions around line requirements and tests them before installation. With over 20 years of integration experience across food, beverage, and pharma manufacturing, the team can advise on the best fit for your application.

Purpose of the role

Our sales team is small and busy: an Inside Sales Representative who finds new customers and books site visits, and Field Sales Representatives who visit sites, quote and close deals.

This role is the back-office engine behind that team. You will own the price lists, cost sheets and quote builder the field reps use, so that quoting becomes much faster, and you will quote off-the-shelf items yourself. You will keep colleagues informed between order and delivery, build a clear picture of what every customer has and buys from us, turn our sales data into prioritised contact lists for the Inside Sales Representative, and look after the quality of our Pipedrive CRM.

Our field reps remain the customer’s point of contact and quote machinery, conveyors and complete systems themselves. You will work closely with colleagues across sales, manufacturing, service and accounts, and with our suppliers.

Key responsibilities

Develop quoting tools
Manage price lists and cost sheets
Prepare quotes for off-the-shelf items
Manage communication from order to delivery
Build and maintain customer records
Manage Pipedrive CRM, data integrity and reporting

How success is measured

All supplier price lists combined into one master price list
Off-the-shelf quotes turned around quickly
Quote builder working reliably

Key relationships

Internal: Sales, Marketing, Finance, Service
External: Suppliers

Quality, health and safety

All employees are expected to follow ALS Identify’s ISO 9001 Quality Management System and health and safety procedures, report non-conformances and hazards promptly, and contribute to continuous improvement.

This job description is not exhaustive. Duties may evolve in line with business needs, in consultation with the post holder.

or email info@alsidentify.ie

Ireland's Specialist in Industrial Labelling Systems

As an independent supplier, we use our experience to select the best option for your application — including automatic labelling systems — to provide you with reliable, efficient results.

With over 20 years of experience integrating a variety of labelling systems for food, beverage, and pharma manufacturers — supporting traceability across every stage of production — there is rarely a labelling challenge they haven’t overcome.

Trusted by labelling OEMs such as Novexx, IMA Labelling, Zebra and Logopak as distributors in Ireland, we use our expertise to select the best option for your application.

What Types of Labelling Systems Do We Supply?

Our range covers everything from entry-level semi-automatic setups to high-speed fully automatic lines, with every system matched to your specific production requirements.

Label printers and label applicators
Automatic Labelling Systems
Semi-Automatic Labelling System
Semi-Automatic Labelling System
High-speed labelling
All associated ancillary equipment

Print and Apply Systems

A print and apply labelling system prints variable data onto a label in real time and applies it precisely to the product or packaging as it moves along the line. This removes the need for manual labelling, improves consistency, and supports traceability requirements across food, beverage, and pharma production.

Case and Pallet Labelling

Case labelling and pallet labeller options are available for operations that need reliable, accurate identification at the outer packaging and logistics stages of the line.

Speak to an expert

+353 0 1 824 2643

Get Quote

Built and Tested at Our Dublin Workshop

Our mechanical, electrical, and project engineers will design integrated labelling systems to meet your requirements, build them in our workshop in Dublin and test them both in our facility and in yours. Where the line also needs handling equipment, we can integrate conveyor systems as part of the wider solution.

Ongoing Support

We also provide ongoing preventative maintenance and emergency repairs support to keep your line running at full capacity.

Industrial Labelling Systems FAQ

Plan a labelling system around your line requirements

What types of labelling systems does ALS Identify supply?

ALS Identify supplies a full range of labelling solutions, including label printers, automatic and semi-automatic labelling systems, print and apply systems, high-speed labelling, and all associated ancillary equipment. As a trusted distributor for OEMs such as Novexx, Zebra, IMA Labelling, and Logopak, the team selects the best-fit option for each specific application rather than pushing a one-size-fits-all product.

Can a labelling system be integrated into an existing production line?

Yes, ALS Identify’s mechanical, electrical, and project engineers design custom solutions built around your line’s requirements, not the other way around. Each system is built in their Dublin workshop and tested both in-house and on-site before going live.

How does an automatic print and apply labelling machine work?

A print and apply system prints variable data onto a label in real time and then applies it precisely to the product or packaging as it moves along the line. This replaces manual labelling, improves consistency, and supports traceability requirements in sectors like food, beverage, and pharma.

Do labelling systems need to be custom-built, or are off-the-shelf options available?

ALS Identify designs custom labelling solutions around line requirements and tests them before installation. With over 20 years of integration experience across food, beverage, and pharma manufacturing, the team can advise on the best fit for your application.

Our engineers design and test custom labelling solutions in Dublin before installation, helping you specify a system that fits your product, space, and production needs.

Use the Solution Selector to outline your requirements, or visit the Help Centre for practical guidance on integration and support.

Speak to an expert

+353 0 1 824 2643

Get Quote

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Fill out our simple form to request a personalized solution. Our team will review your needs and get back to you with a detailed plan tailored to your business.